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AI Insights · Timothy · October 2025

Top 5 Photo and Video Apps in Estonia: Q3 2025 Performance

Explore the performance of Estonia's top photo and video apps in Q3 2025, highlighting trends in downloads and revenue.

Top 5 Photo and Video Apps in Estonia: Q3 2025 Performance

In the third quarter of 2025, Estonia's photo and video app market saw significant activity, with CapCut - Video Editor from Bytedance leading the charge. The app's weekly revenue fluctuated between $8.3K and $10K, peaking at $10K in early August. Downloads hovered around 1.1K to 1.4K, maintaining a steady presence in the market.

Edits, an Instagram app showed a notable increase in downloads, starting the quarter at 284 and reaching 924 in early August. However, it did not generate any revenue during this period.

Canva: AI Photo & Video Editor experienced a decline in revenue early in the quarter, with earnings dropping to $2.3K before recovering to end September around $2.8K. Downloads saw an upward trend, growing from 511 to 847 by the quarter's end.

Instagram maintained a stable download rate, with figures ranging from 859 to 1.1K. Revenue demonstrated variability, peaking at $2.7K in early August before falling to $1.8K by the end of September.

Google Photos: Backup & Edit experienced a decrease in downloads, starting at 373 and ending the quarter at 286. Revenue remained relatively steady, fluctuating around $2.2K.

These insights, drawn from Sensor Tower's comprehensive data, provide a clear view of the dynamic app market in Estonia. For more detailed analytics, visit Sensor Tower's platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025